What To Know To Be A Successful CEO. - Steve Goodall

As a CEO for around 30 years, I have learned a lot about what it takes to run a business successfully; and how easy it is to run a business unsuccessfully.

Many people will tell you to be a successful CEO you need to action-oriented, always have a plan, and know your processes. Those do help, but if they are all you know you won’t be successful.

Being a CEO also requires a certain level of leadership skills, people skills, and the ability to let go sometimes.

It can be difficult if you find yourself in a CEO position without having much experience in managing a team or yourself for that matter; however, everything you need to be a good CEO can be learned with a little determination and practice. 

Here are the top 4 things you need to learn to be a successful CEO:

Learn to ask what’s important

Don’t become a victim to your busy schedule. As a CEO it will feel like the tasks never, and I really mean NEVER, stop coming. This is where many people become completely overwhelmed.

Take a deep breath. As the boss of your company, you will have to start asking what is important. Find the most urgent things to do on your to-do list and write them down every day.

Try not to have more than 3 goals a day written down. Once you complete those you can move on to the more minuscule tasks.

Learning to manage your time and priorities will be a struggle at first if it’s not something you have ever had to practice. Try using these tips:

  • Write down every task you have.
  • Find which ones are urgent and which ones can wait.
  • Use this to schedule your day.

Decide on things quickly and with confidence 

CEO’s have to constantly be making decisions.

The media sometimes portrays great CEOs as people who almost always make the right decisions but that isn’t necessarily true. Instead, CEOs stand out because they are more decisive even if it isn’t always the right choice. 

Failure is a natural process of learning. However, your business is more likely to be successful if you can make a choice and stick with it. Rather than struggling for days to make a choice and changing it constantly.

Typically being indecisive has to do with a fear of the unknown or failure. Recognize this.


  • A bad decision is better than no decision.
  • Map out the outcomes that might happen for each decision.
  • Find the best and worse outcomes and decide.
  • Give up trying to be perfect.

Create a thriving culture.

Having a happy team is one of the most important things in any business.

Knowing that your team is invested, nurtured, and dedicated to your business means that you know they will have the companies back.

Creating a thriving culture in your business will mean you have to use your leadership skills, let go of micromanagement, and allow your team to get creative.

Embrace change.

As a CEO you have to be willing to embrace constant change.

This is one of the reasons I always say that to much passion will kill your business. If you aren’t susceptible to change your business will not have what it needs to grow.

Our world is fast-paced, constantly changing, and technology is not going to slow down for you. You either learn how to move with the punches and changes in your market or you get left int he dust.

Here are some tips for accepting change:

  • Remember change = progress.
  • Realize you are more scared of the unknown than anything else.
  • Accept multiple perspectives.
  • Experiment with small changes.


If you can work on putting all of these tips into practice you will be able to create a successful business with you at the head. Remember that no matter what mistakes will be made, but mistakes are the key to growth.

Here are 3 more skills needed to be successful in business!

Steve Goodall is a full-time digital nomad and an Iron Maiden fan who has spent the last 30 years working with business owners in driving company growth, restructuring internal operations and providing full consultancy on all platforms including branding, outreach, and marketing. Talking business is his THING…